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SRK Slipped to 2nd in Forbes India Celebrity 100 List Too

There’s some good news for Salman Khan and it is not about his latest offering Tiger Zinda Hai that is hitting the theatres on Friday. This one is about the Forbes India list, ranking celebrities on estimates of entertainment-related earnings of celebrities. The actor has topped the 2017 chart with Rs 232.83 crore revenue earnings.

Forbes India

This is the second time Salman has outdid other celebrities. In 2016, Khan had minted Rs 270.33 crore after his film Sultan saw a successful run at the box office. Another film that contributed to his last year’s earnings was the Sooraj Barjatya-directed Prem Ratan Dhan Payo in late 2015.

Forbes India

Coming in a distant second is Shah Rukh Khan with income of Rs 170.5 crore and SRK too has retained his spot at rank 2. The actor had two offerings this year—Raaes and Jab Harry Met Sejal. Both the films couldn’t stand up to the success of his previous films like Happy New Year and Chennai Express. While Raees’ overall collections came up to Rs 128 crore, the latter couldn’t bear a chance at the box office as the film could rake in only Rs 62 crore with a massive budget of Rs 119 crore.

Salman Khan’s total earnings may have scaled down from the last year by about Rs 37 crore but the actor is still ahead of other celebrities. His income constitutes 8.67 percent of the total earnings, which is Rs 2,683 crore of the top 100 celebrities for the year.

Among the top 10 in the Forbes list, there are only three cricketers along with seven actors. Virat Kohli is in third position with Rs 100.72 crore. According to a Duff & Phelps report, Kohli is the most valuable celebrity brand in the country, with a brand value of USD 144 million registering a growth of 56 per cent from last year.

Forbes India

Replacing MS Dhoni this year is another cricketer— the legendary Sachin Tendulkar at position 5. However, there is a huge difference in the income of the two cricketers. While Dhoni made it to the top five in last year’s Forbes list with 122.48 crore earnings revenue, Tendulkar this year had earnings of Rs 82.50 crore.

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